Best Robo-Advisors in Singapore (2024): A Complete Comparison for Robo Investing

In the bustling financial hub of Singapore, a new era of investing is quietly revolutionising how people grow their wealth. Robo-advisors have emerged as the preferred choice for a generation of investors who crave simplicity, affordability, and tech-driven efficiency. 

Gone are the days when building a diversified portfolio required a hefty bank balance and hours of research. Today, automated investment platforms, or robo-advisors, are empowering everyday Singaporeans to achieve their financial goals without the stress of managing investments on their own.

The growth of robo-advisors in Singapore has been nothing short of remarkable. With assets under management (AUM) projected to surpass US$4 billion in 2025, more Singaporeans are turning to these digital platforms for tailored, algorithm-driven investment strategies.

Robo-advisors are reshaping wealth management by offering features like low fees, diversified portfolios, and personalised advice—making smart investing accessible to anyone, regardless of experience.

But with so many options on the market, how do you choose the right robo-advisor for your needs? From transparency in fees to user experience and portfolio customization, each platform brings something unique to the table.

In this complete comparison, we break down the best robo-advisors in Singapore, so you can make an informed choice that aligns with your financial aspirations.

What exactly is a robo-advisor?

Robo-advisors are digital investment platforms that use advanced algorithms and technology to automate investing. Essentially, they create and manage a diversified investment portfolio based on your financial goals and risk tolerance.

By using robo-advisors, investors can gain access to a range of assets, typically through exchange-traded funds (ETFs), without needing extensive market knowledge or significant capital.

Unlike traditional financial advisors, robo-advisors eliminate direct human involvement in the decision-making process. Instead, they rely on data-driven strategies and market insights to recommend suitable portfolios. You simply sign up, input your risk appetite and goals, and let the technology do the rest. This automation helps keep costs low while ensuring that your investments are aligned with your preferences.

One of the major benefits of robo-advisors is their accessibility. Whether you're a beginner with limited funds or an experienced investor looking for hassle-free diversification, robo-advisors offer a straightforward way to grow your wealth.

With easy-to-use mobile apps and dashboards, monitoring your investments has never been simpler.

Why choose a robo-advisor?

Robo-advisors have become popular in Singapore for a number of reasons:

• Low Fees: Compared to traditional wealth managers, robo-advisors typically charge much lower fees. 
• Diversification: Robo-advisors invest in a range of ETFs that cover various asset classes, such as stocks, bonds, and commodities. This diversification reduces risk and helps create a balanced portfolio.
• Ease of Use: With intuitive platforms and straightforward sign-up processes, robo-advisors make investing accessible to everyone, regardless of experience. You don't need to worry about researching individual stocks or timing the market.
• Personalization: Robo-advisors assess your financial goals and risk tolerance to create a customised investment plan. This tailored approach helps you stay on track toward your objectives, whether you're saving for retirement, a major purchase, or simply growing your wealth over time.
• Hands-Off Approach: If you're a "lazy investor" who prefers a passive approach, robo-advisors are an ideal choice. They handle all the buying, selling, and rebalancing, so you can focus on other aspects of your life while your money works for you.
• SRS Integration: Some robo-advisors in Singapore like StashAway are authorised to invest funds from your SRS, offering an additional option to grow your retirement savings.

In a fast-evolving financial landscape, robo-advisors provide a modern, efficient, and affordable way to invest. They are designed to suit investors of all backgrounds, from those just starting out to seasoned investors looking to streamline their portfolios. 

As you navigate the options available, consider the unique features, fee structures, and customization capabilities of each robo-advisor to determine which best fits your financial goals.

Comparing the top robo-advisors in singapore: fees, features, and minimum investments

With numerous robo-advisors in the market, it's important to understand the fees and minimum investment requirements before choosing a platform. Below is a summary of the key robo-advisors in Singapore, along with a comparison of their fees.

Robo-advisors and their fees

Robo-advisors started gaining popularity in Singapore around 2016, with pioneers like StashAway leading the way. Since then, many banks and fintech startups have joined the scene, offering a variety of options to suit different investor needs. Here's a comparison of the main robo-advisors available to Singapore investors in 2024:

*Note: Many robo-advisors charge tiered fees, meaning that the more you invest, the lower your management fee. 

Additionally, some robo-advisors might have underlying costs, such as fund expense ratios, currency conversion fees and more. 

Robo-advisors vs. mutual funds

One of the major benefits of robo-advisors is their lower fees compared to traditional mutual funds. Mutual funds in Singapore often have higher management fees ranging from 1% to 2% or even higher, along with additional costs such as front-end loads (sales charges) of 1% to 5%, redemption fees of 0% to 5%, and more.

In contrast, robo-advisors offer a more cost-effective way to invest, with all-in fees typically below 2%. This significant difference means that more of your investment returns are retained, helping you grow your wealth more efficiently.

Mutual funds offer professional management and diversification but often come with higher costs that can impact long-term returns. Robo-advisors provide similar diversification benefits at generally lower costs, making them an attractive option for cost-conscious investors. 

The choice between robo-advisors and mutual funds ultimately depends on individual preferences, including cost, convenience, and desired level of human involvement.

#1 StashAway

StashAway, established in 2016, is one of the most well-known robo-advisors in Singapore and has expanded its services to Malaysia, Hong Kong, Thailand, and the UAE. It is often considered a trailblazer in the robo-advisory space, offering a wide variety of globally diversified portfolios that cater to investors of all levels.

Fees and charges

StashAway charges an annual management fee ranging from 0.2% to 0.8%, depending on the total amount invested. The fee structure is tiered as follows:

For the Single ETF Flexible Portfolio, there is a flat fee of 0.3%, with no minimum investment required.

StashAway also offers StashAway Simple™ and StashAway Simple™ Plus cash management portfolios. StashAway Simple™ has a management fee of 0.15% per annum, while StashAway Simple™ Plus has a management fee of 0.2% per annum.

Minimum investment

StashAway does not require a minimum investment amount for any of the investment products.

StashAway’s wide range of products

Build Wealth

StashAway offers a range of investment products designed to suit different wealth-building needs:

• General Investing powered by StashAway: Long-term wealth building using StashAway's proprietary investment strategy.
• General Investing powered by BlackRock®: Long-term wealth building using BlackRock's investment expertise.
• Responsible Investing with ESG: Sustainable investing focused on environmental, social, and governance factors.

Diversify Investment Plan

StashAway also offers products to diversify your investment strategy:

• Thematic Portfolios: Focused investments in specific long-term trends or themes.
• Flexible Portfolios: Customizable portfolios allowing investors to choose their own asset allocation.
• Singapore Investing: Portfolios focused on Singapore-based investments.

Cash Management

StashAway provides cash management options for investors looking for stable returns on idle cash:

• Simple™ : Earn a projected 3.40% p.a. (net of fees) return at ultra-low risk with underflying funds of 30% LionGlobal SGD Money Market Fund and 70% LionGlobal SGD Enhanced Liquidity Fund
• Simple™ Guaranteed: Earns a guaranteed rate of up to 3% p.a. with 1-month, 3-months, 6-months, and 12-months tenor to choose from.
• Simple™ Plus: Earn 3.8% p.a. yield to maturity at ultra-low risk with underlying funds of 20% LionGlobal SGD Enhanced Liquidity Fund, 20% Nikko AM Shenton Short Term Bond Fund, and 60% LionGlobal Short Duration Bond Fund

Unique Selling Point: ERAA Framework

StashAway's unique selling point lies in its Economic Regime-based Asset Allocation (ERAA) framework. This methodology optimises portfolios based on global economic trends and market conditions, aiming to enhance returns while managing risks effectively.

User Experience and Accessibility

StashAway is known for its user-friendly mobile app, which allows investors to easily monitor and manage their investments with just a few taps. The platform also prides itself on transparency, clearly outlining all fees upfront, including ETF fees and currency conversion fees, which are often less visible with other robo-advisors.

Overall, StashAway's combination of personalization, diverse portfolio options, and investor education resources makes it a strong contender for investors in Singapore who are looking for a straightforward, hands-off approach to wealth building. 

#2 Syfe

Syfe, established in 2019, is a prominent robo-advisor in Singapore that offers a variety of products tailored to different financial goals.

Syfe charges a management fee based on assets under management (AUM). For AUM below S$50,000, the fee is 0.65%. This fee decreases with higher AUM, with 0.55% for AUM between S$50,000 and S$250,000, 0.45% for AUM between S$250,000 and S$1 million, 0.35% for AUM between S$1 million and S$5 million, and 0.25% for AUM above S$5 million. On top of that, Syfe does not require a minimum investment.

Syfe offers a range of products:

• Core Portfolios: Diversified portfolios designed for long-term growth, covering a mix of asset classes like equities, bonds, and gold.
• REIT+: A portfolio focused on providing exposure to Singaporean real estate by tracking the SGX iEdge S-REIT Leaders Index.
• Income+: Designed for investors seeking stable, passive income through a diversified mix of high-yield bonds and dividend-paying equities.
• Cash+: A cash management solution offering projected returns of up to 5.3% p.a., without any management fees.
• Protected Portfolios: A low-risk investment option that focuses on preserving capital while aiming for modest growth.
  
• Custom Portfolios: Offers advanced investors the flexibility to create their own portfolios by selecting from a wide range of ETFs.

Syfe stands out for its transparent approach, providing detailed information on the underlying ETFs used in its portfolios. This includes well-known ETFs like Invesco QQQ Trust, SPDR Gold Shares, and Vanguard Total International Bond Index Fund ETF Shares, allowing investors to make informed decisions and diversify effectively.

#3 Endowus

Endowus, established in 2017, is one of the leading robo-advisors in Singapore, offering a range of wealth management solutions.

Endowus charges a management fee of 0.40% per annum for CPF and SRS investments. For cash investments, the fees range from 0.60% p.a. for AUM up to S$200,000, to 0.25% for AUM above S$5 million. Cash Smart portfolios have a 0.15% annual fee. The minimum investment required is S$1,000, with subsequent top-ups starting from S$100.

Endowus offers three main product categories:

• Flagship Portfolios: Globally diversified portfolios for long-term growth, constructed with institutional funds from leading asset managers.
• Income Portfolios: Designed to provide consistent payouts through a mix of high-yield bonds, investment-grade bonds, and dividend-paying equities.
• Cash Smart: Cash management portfolios that help investors earn projected returns ranging from 3.3% to 4.2% p.a., based on different risk and return profiles.

Additionally, investors can build their own portfolio from over 400 funds available in Endowus. The platform also offers cashback on the fund-level fees for some of the funds, allowing investors to save on costs.

Endowus also stands out for its transparent fee structure, rebating 100% of trailer fees back to clients, and allowing investors to use CPF and SRS funds for investment.

 #4 AutoWealth

AutoWealth, established in 2015, is a robo-advisor in Singapore that uses a fixed-fee structure, setting it apart from many other platforms that use tiered pricing.

AutoWealth charges an annual platform fee of US$18, in addition to a flat management fee of 0.50% per annum for the AutoWealth Starter account. The AutoWealth Flexi Cash account has a more affordable management fee of 0.10% per annum. The minimum investment required is S$3,000 for the AutoWealth Starter account and S$1,000 for the Flexi Cash account, with no minimum requirement for subsequent top-ups.

In addition to competitive fees, AutoWealth assigns an individual wealth manager to each client, providing personalised service and access to an exclusive Telegram channel for investment-related queries.

AutoWealth invests in a diverse range of ETFs, depending on the chosen portfolio type. Notably, AutoWealth does not invest in commodity ETFs, as it believes that the downsides of the asset class outweigh the benefits of diversification.

#5 DBS digiPortfolio

DBS digiPortfolio, launched by DBS Bank in 2019, offers a range of automated investment solutions leveraging the bank's extensive financial expertise. As one of Singapore's largest and most reputable banks, DBS provides a strong foundation for digiPortfolio, combining the convenience of robo-advisory services with trusted financial management.

DBS digiPortfolio charges an annual management fee that ranges from 0.25% to 0.75%, depending on the type of portfolio. The minimum investment required is between S$100 and S$1,000, depending on the specific portfolio, which makes it accessible to a wide range of investors.

digiPortfolio offers several types of portfolios:

• Retirement Portfolio: A multi-asset and diversified portfolio of unit trusts, managed in collaboration with J.P. Morgan Asset Management, that automatically adjusts asset allocation as you approach retirement age. The minimum investment is S$1,000.
• Conservative Fixed Income Portfolio: This portfolio, available with a minimum investment of S$100, consists of 3 to 6 unit trusts primarily investing in fixed income instruments. It charges a flat management fee of 0.25% per annum.
• Income Portfolio: Designed to generate regular income through equity and bond unit trusts, this portfolio charges a flat management fee of 0.75% per annum and has a minimum investment of S$1,000. Investors can expect quarterly payouts of 4% p.a., focusing on sectors like REITs, Asian equities, and bonds.
• Asia Portfolio: A portfolio of SG-listed ETFs that invest across Asia with a focus on Singapore. It is available for investors starting at S$1,000, with a flat management fee of 0.75% per annum. This portfolio is suitable for those new to investing and seeking regional exposure with a Singapore focus.
• Global Portfolio (ETF): For investors looking to invest globally through a portfolio of UK-listed ETFs, with a minimum investment of US$1,000.
• Global Portfolio Plus (Unit Trust): A more dynamic unit trust portfolio that is tactically adjusted to capitalise on market opportunities, aligned with the views of the DBS Chief Investment Office, available for investors starting at US$1,000 or S$1,000.

The platform’s seamless integration with DBS/POSB online banking platforms offers unparalleled convenience for existing customers, streamlining the investment process and allowing for easy monitoring of investments.

With its combination of DBS’s financial expertise and user-friendly digital interface, DBS digiPortfolio provides an attractive option for investors seeking a trusted, well-established robo-advisor.

#6 UOB UTrade Robo

UOB UTrade Robo, established in 2018, is a robo-advisory offering from United Overseas Bank (UOB), leveraging the bank's extensive experience in wealth management to provide a comprehensive digital investment solution. UTrade Robo is designed to offer a range of automated investment portfolios that cater to different financial goals and risk profiles.

UOB UTrade Robo charges an annual management fee based on the investment amount, ranging from 0.50% to 0.88% per annum. The fee structure is tiered:

• 0.88% p.a. for investments up to S$50,000.
• 0.68% p.a. for investments between S$50,000.01 and S$100,000.
• 0.50% p.a. for investments above S$100,000.

UOB UTrade Robo offers a managed portfolio with three different risk levels: Conservative, Moderate, and Aggressive with minimum investment of S$5,000 per portfolio. Each strategy is designed to cater to different investor risk preferences, providing tailored asset allocations to meet varying financial goals.

The platform provides automated rebalancing and portfolio management, ensuring that investments remain aligned with the investor's financial goals. UTrade Robo offers access to global markets through a selection of ETFs, providing diversification across various asset classes and geographies.

#7 OCBC RoboInvest

OCBC RoboInvest, launched by OCBC Bank in 2018, offers a range of thematic portfolios across multiple markets, making it a unique player in the robo-advisory space. The platform provides 38 different portfolios focusing on various sectors, industries, and growth opportunities, including themes like Gen-Z Winners, US Cloud Computing, and Impact Investing. This broad selection allows investors to choose portfolios that align with their interests and investment goals.

OCBC RoboInvest charges a fixed annual management fee of 0.88%, regardless of the amount invested. The minimum investment starts from US$100, depending on the selected portfolio. This fixed fee structure makes it easy for investors to understand and is particularly attractive for those with smaller investments, as they pay the same percentage fee as larger portfolios.

Additionally, OCBC provides transparency by publishing portfolio performance and detailing the constituents where possible, helping investors make informed decisions.

With the backing of OCBC Bank's established financial expertise, RoboInvest combines technology and innovation to deliver a tailored, user-friendly investment experience.

#8 SqSave

SqSave, a brand of PIVOT Fintech Pte. Ltd. was established in 2017 and is one of the earliest robo-advisors in Singapore, known for its use of machine learning AI to create customised portfolios for each investor. The platform automates both investment decisions and portfolio rebalancing, making it a highly convenient choice for users seeking a hands-off approach.

SqSave charges a 0.5% annual management fee for assets under management (AUM) below S$500,000. In addition, there is a 10% performance fee on any positive returns, which only applies when the portfolio exceeds its highest net asset value recorded. The minimum investment amount is just S$1. 

SqSave's AI technology selects from over 2,000 ETFs across various asset classes listed on US stock exchanges. The platform does not invest in traditional pre-designed portfolios, instead offering personalised, forward-looking allocations. 

Moreover, SqSave offers MoneyBox (Cash Management), a low-risk portfolio designed to provide better returns than standard bank deposits by investing in cash and fixed-income assets.

Despite its relatively low profile compared to other robo-advisors, SqSave offers a unique, AI-driven investment experience with a simple fee structure and low entry requirements, making it a noteworthy option for investors looking for an innovative approach to wealth management.

#9 Philip SMART Portfolio

Philip SMART Portfolio, launched by PhillipCapital, offers a range of investment options using a combination of artificial intelligence and human expertise, also known as the "Cyborg Methodology." This approach leverages AI to analyse more than 1,000 data points daily, while professional human oversight ensures sound risk management and decision-making.

Philip SMART Portfolio charges an annual management fee of 0.5%, with no upfront fees, brokerage charges, platform fees, or entry/exit fees. The initial minimum investment required for the SMART Portfolio Income, Income & Growth, and Growth General Investment is S$300, with an optional monthly investment of S$100. For the SMART Portfolio US Equity, the minimum investment is S$3,000, with subsequent monthly contributions starting at S$300. Some of the products offered include:

• SMART Portfolio Income: Invests up to 60% in bonds and up to 40% in equity, aiming to generate regular income.
• SMART Portfolio Income & Growth: Allocates up to 40% in bonds and up to 60% in equity, balancing income generation and growth.
• SMART Portfolio Growth (General Investment): Invests up to 30% in bonds and up to 70% in equity, focusing primarily on capital growth.
• SMART Portfolio US Equity: Invests up to 100% in US equities, providing investors with exposure to the US market.

Philip SMART Portfolio provides a unique blend of advanced technology and professional management, aimed at investors looking for an affordable, efficient, and diversified way to grow their wealth.

#10 Kristal.AI

Kristal.AI, established in 2016 offers a flexible fee structure. There are no management fees for investments up to US$10,000, and a 0.3% annual fee applies beyond that amount. However, there are additional fees, such as a Funds Deposit fee of up to US$7.50 for non-SGD or HKD deposits and a Funds Withdrawal fee of up to US$50 for withdrawals in USD. Exceeding 25 transactions also incurs a broker fee.

Their flagship product Kristal Freedom allows investors to either let the algorithm create portfolios for them or choose to build their own using over 100 ETFs across asset classes such as equities, fixed income, commodities, cryptocurrency, venture capital, and real estate.

Kristal.AI is transparent about the asset classes and ETFs investors can invest in, such as NikkoAM Asean Equity Fund and Digitrackers Bitcoin SP mutual fund and in the same time offers a high degree of control by allowing investors to construct their own portfolios from a selection of ETFs.

Kristal.AI provides flexibility and low costs. However, users should be mindful of specific fees and the minimum balances required for certain ETFs, which can range from S$1,000 to S$100,000.

#11 SaxoWealthCare

SaxoWealthCare, established in 2022 by Saxo Markets, is designed to help investors meet their life goals by building personalised ETF portfolios powered by a smart investment engine and leading asset managers.

SaxoWealthCare charges a competitive management fee of up to 0.75% but requires a minimum investment of $$25,000. The products offered by them include:

• Global Growth: This strategy focuses on capitalising on growth sectors, benefiting from analysis of market megatrends and themes while providing opportunities across global markets.
• Asian Growth: This strategy emphasises investing in growing companies around the world, with a higher focus on Asian markets.
• Sustainable Growth: For socially conscious investors, this strategy targets companies with the highest sustainability ratings, making an impact through investments.

• Goal-Based Investing: SaxoWealthCare allows investors to build portfolios that are centred on their life goals, with active portfolio management to align investments with personal financial objectives.

SaxoWealthCare is an ideal choice for those who want an actively managed, goal-oriented investment approach. With personalised strategies and a focus on life goals, SaxoWealthCare empowers investors to pursue their financial aspirations with confidence.

Top criteria for selecting robo-advisors

Selecting the right robo-advisor requires careful consideration of several factors to ensure your financial needs are met effectively. Here are the top criteria to consider:

• Fees and Expenses: Look for transparent pricing with no hidden charges. Lower fees mean more of your investment returns stay in your pocket, leading to greater growth over time. Consider management fees, setup fees, and the expense ratios of underlying ETFs or mutual funds.
• Investment Options: Different robo-advisors offer various investment portfolios, ranging from globally diversified ETFs to thematic investments and income-focused options. Choose a platform that offers the types of investments that align with your risk appetite and financial goals.
• Customization and Flexibility: A good robo-advisor should allow for some level of customization, such as adjusting your risk tolerance or choosing specific themes to invest in. The ability to personalize your portfolio ensures that your investments are tailored to your unique goals and preferences.
• Services Offered: Beyond portfolio management, consider additional services like budgeting, financial planning, or access to human advisors.
• Customer Service: Quality customer support is essential, especially for new investors who may need help navigating the platform. Look for robo-advisors that offer multiple channels of support, including chat, email, and phone assistance.
• Ease of Use: The user interface should be intuitive and easy to navigate. Robo-advisors are meant to simplify investing, so the platform should provide a seamless experience, from account setup to tracking your investments. Mobile app availability is also a plus.
• Safety and Security: Ensure that the robo-advisor is compliant with regulations, such as being licensed by the Monetary Authority of Singapore (MAS). Understand how client assets are held and protected to ensure peace of mind.
• Performance and Track Record: While historical returns shouldn't be the only deciding factor, they provide some insight into how well a robo-advisor's strategies have performed over time. Look for transparency in reporting performance.
• Minimum Investment: Some robo-advisors have no minimum investment requirement, while others may require a certain amount to get started. Choose based on what you're comfortable investing initially.

How to get started with a robo-advisor in singapore

Getting started with a robo-advisor in Singapore is a simple process. Here’s a step-by-step guide on how to begin your investing journey with a robo-advisor like StashAway.

1. Create an account: Sign up via Singpass or with your email address, then set up your profile. 
2. Choose a portfolio: Find a portfolio you like and select the risk level you prefer. 
3. Fund your investment: Choose to fund your portfolio through dollar-cost averaging or a one-time transfer.
4. Monitor your performance: Keep an eye on your investments wherever you are.

Tips for optimising your experience

• Set Clear Financial Goals: Clearly define your financial goals, whether it's saving for retirement, buying a home, or building an emergency fund. 
• Adjust Risk Levels as Needed: Your risk tolerance may change over time, especially as you get closer to achieving certain financial milestones. 
• Regular Check-Ins: Although robo-advisors manage your portfolio automatically, it's a good idea to check in periodically to see how your investments are performing and make adjustments if necessary.
• Automate Contributions: Set up recurring deposits to consistently fund your account. This helps you stay disciplined with your investments and takes advantage of dollar-cost averaging.

Start investing with robo-advisor today

Robo-advisors have emerged as a modern, efficient, and accessible way to grow your wealth. With lower fees compared to traditional investment methods, easy access to diversified portfolios, and automated management, robo-advisors are ideal for both new and experienced investors. They take the complexity out of investing, offering a hands-off approach that lets you focus on your life while your money works for you.

Whether you're saving for retirement, building an emergency fund, or simply looking for a smart way to invest, robo-advisors provide tailored solutions to meet your financial goals. Get started today and experience a seamless, tech-driven investment journey.